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Crisis management, image, economic intelligence and security advisory

We watch over what must not be extinguished.

Vesta Stratégies supports executives, institutions, public figures and the world of sport when their reputation, their security or the continuity of their operations is at stake. We prepare the response, manage the crisis alongside you, then restore what needs restoring.

Speak to us in confidence

Ongoing situation?
Direct line +33 6 68 80 82 82

Floor plan of the Temple of Vesta: twenty columns in a circle around the hearth
Plan of the Temple of Vesta, in the Roman Forum. Twenty columns around a hearth whose flame was never to go out: as long as it burned, Rome was protected.

For

  • Executives
  • Institutions
  • Public figures
  • The world of sport

Expertise

Three practices, one unit.

A security incident becomes a reputational matter within hours; a crisis that is not properly brought to a close damages an image for years. These disciplines are usually entrusted to separate providers. At Vesta Stratégies, a single team handles them, around a single position.

Anticipation & Crisis Management

Identify what could affect you, prepare the response before it is needed, then run the crisis unit until things are back to normal.

  • Vulnerability mapping
  • Crisis plan and crisis unit
  • Simulation exercises
  • Press relations in sensitive situations
  • Preparation for public statements
  • Monitoring and situation reports
The practice in detail: Anticipation and crisis management

Economic Intelligence & Security

Assess the threat, protect people and information, make your position heard by public decision-makers, and inform your decisions before they commit you.

  • Threat assessment
  • Close protection
  • Security for travel and events
  • Information protection
  • Due diligence
  • Public affairs
The practice in detail: Economic intelligence and security

Image & Marketing

Define what your image should say, choose where and when it says it, and rebuild it when a crisis has damaged it.

  • Reputation assessment
  • Positioning and key messages
  • Press relations and public statements
  • Online reputation
  • Partnerships and events
  • Rebuilding after a crisis
The practice in detail: Image and marketing

Method

From the first call to the return to normal.

  1. Listen

    A partner answers and assesses the situation with you. Nothing is recorded without your consent.

  2. Assess

    We establish the facts, the stakeholders and the risks, whether legal, media-related or physical.

  3. Decide

    A position is agreed, a spokesperson appointed, a timetable set. You receive a situation report, dated and timed.

  4. Act

    Public statements, security arrangements, enhanced monitoring. Every action is logged and reported to you.

  5. Restore

    Lessons learned, rebuilding the image, an anticipation plan for what comes next.

Specimen. Every report carries a date, a time and one of our four vigilance levels.

About us

The culture of the State, the discretion of a private firm.

Experience of institutions

The President of Vesta Stratégies combines first-hand knowledge of French institutions, gained in Parliament and in ministers’ private offices, with executive experience in cybersecurity in France. He knows what a sensitive decision demands when it is taken in full public view.

A single point of contact

Crisis, image, security: one partner coordinates everything and answers for every person involved, including the specialists we bring in to work alongside you.

Silence as a rule

You will find no client logos here, no case studies, no quantified results. That is the first guarantee we give you.

Our principles and our partners

Sport

The pitch is public. Your protection is not.

Players, those close to them, clubs: risk anticipation, crisis communication, security and reputation, with the confidentiality that elite sport demands.

We play no part in transfers or in contract negotiations. Our only interest is your protection.

Our sport offering

The partners

The people who will answer you.

Alexandre El Ghoul

Alexandre El Ghoul

President

Alexandre El Ghoul spent several years in the corridors of power in France. There he learned what a sensitive decision demands: making the call quickly, under media scrutiny, with many parties involved.

Bokar Guissé

Partner

An expert in the sports sector, Bokar Guissé brings to Vesta Stratégies his knowledge of the issues specific to athletes, those around them and clubs. He contributes to supporting them on image, reputation and crisis anticipation.

First conversation

Let’s talk about it before others do.

A confidentiality agreement is signed at the very start of our collaboration, and the first conversation commits you to nothing. A partner replies within the working day, by whichever means you choose.

Ongoing situation? Direct line +33 6 68 80 82 82

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